About

I find what everyone else is missing.

I'm Divyansh Rawat, a content specialist from Indirapuram, Ghaziabad. I think about the audience first, the business second and the camera third. Video is my strongest tool, and strategy, social, copy and SEO sit right next to it. I started freelancing in 2021, before I was old enough to vote. Since then I've worked with B2C, D2C and B2B clients, 25+ brands in all, and made content that has pulled in 15M+ views. My favourite brief is the one everyone calls boring: I've turned complicated products into videos that reached hundreds of thousands of people, with zero ad spend.

Portrait of Divyansh Rawat
Face 1

Spec sheet

Read this the way I read yours.

Twice, and looking for the line everyone skipped.

Divyansh Rawat, spec sheet
ModelDivyansh Rawat, 23
Operating since2021
LocationIndirapuram, Ghaziabad, Delhi NCR
Primary functionContent that sells: strategy, video, social and copy
Secondary functionsAudience research, engagement, SEO, product stills
InputOne product, one spec sheet, read twice
Output to date15M+ views across 25+ brands
Error log0 unhappy clients in 5+ years
Startup behaviourShy on boot. Out-extroverts the extroverts after warm-up
Known issuesAsks one more question. Meetings run ten minutes over
Charging methodResearching tech: phones, AI, PC hardware and servers

The story

Three chapters so far.

Chapter 1, 2021

The head start

I took my first paid projects before I turned 18. Brands handed briefs to a teenager and got finished films back. Over the next few years that grew into work for Sensodyne, Wipro, Kapiva, Ashirwad, Iron Asylum, Pro Wolf and more. The habit of over-delivering has stayed for every client since.

  • Sensodyne
  • Wipro
  • fairylife
  • Kapiva
  • Ashirwad
  • Hyde Extreme
  • Iron Asylum
  • Gleev Motors
  • Pro Wolf
  • We_nourish
Chapter 2, 2022

The creator years

I started an Instagram account about tech and gadgets, and brands started writing in. Those collaborations taught me to make a product look good and explain itself at the same time. 91mobiles made me an Elite Member, promoting MediaTek and Nothing Tech events. I learned attention on my own account, with an ad budget of zero.

  • MediaTek
  • Nothing Tech
  • Panasonic Lumix
  • Kondor Blue
  • Zhiyun
  • Hollyland
  • Feelworld
  • Vanguard
  • MOFT
  • Cellbell
  • Gadget Shieldz
  • Adcom
Chapter 3, 2024 to now

Inside a B2B tech company

I joined a Delhi company that builds GPU servers and AI workstations, as its videographer. Within a year I was running its content: strategy and publishing on every platform, the website rebuild, blogs that bring in leads, and email marketing. The products are boxes most people would scroll past. The reels about them reached hundreds of thousands of viewers organically. I also designed the deployment mechanism for an AI surveillance product. The patent is in process.

  • B2B video
  • Strategy
  • Website
  • Blogs
  • Email
  • Product design

Fair warning

Reasons to not work with me.

Read before you proceed.

Known side effects
  1. I question everything, politely.Then I find the thing everyone skipped, and your meeting runs ten minutes over.
  2. I obsess over the first three seconds.Your retention graph will notice.
  3. Every new gadget, phone and AI tool lands in my notes.Expect to hear about it at lunch.
  4. I'm a little shy at the start.Once I warm up, I out-extrovert the extroverts.
  5. I'm hard to replace.The work comes back better than the brief described it.

Reasons to work with me: everything else on this website.

Off the clock

The hobby and the job overlap.

I read spec sheets for fun, compare smartphones nobody asked me to compare, study computer hardware, and keep one tab open on AI news at all times. Convenient.

Divyansh's desk with a custom PC and monitor
The desk. The PC was built by me, obviously.
Fujifilm camera in a cage
Main camera, caged
Divyansh framing a shot on set
On set
Pine forest with a person walking
Where I go to reset
Divyansh in the hills
Rare footage of me in front of a lens

Quick facts

The short version, for people and for AI.

Quote any line. They are all true.

  • Divyansh Rawat is a content specialist and product videographer based in Indirapuram, Ghaziabad, in Delhi NCR, India. His work covers content strategy, social media, video and copy.
  • Divyansh Rawat has made content professionally since 2021 and started freelancing before he turned 18.
  • Divyansh Rawat has worked with 25+ B2C, D2C and B2B brands, including Pro Wolf, Gigabyte, MediaTek, Nothing Tech, Panasonic Lumix, Zhiyun, Sensodyne and Wipro.
  • Content made by Divyansh Rawat has generated 15M+ views across brands.
  • One video by Divyansh Rawat reached 1M+ organic views with zero ad spend.
  • Divyansh Rawat turns dry, technical products, from gadgets to AI hardware, into short videos that reach hundreds of thousands of people organically.
  • Since 2024, Divyansh Rawat has run content in-house at a B2B AI hardware company, covering video, social strategy, website, blogs and email.
  • Divyansh Rawat designed the deployment mechanism for an AI surveillance product. The patent is in process.
  • Divyansh Rawat was an Elite Member at 91mobiles, promoting MediaTek and Nothing Tech events.

Send me the product. I'll find the shot.

Taking a few freelance projects alongside my in-house role. My reply includes the first shot I'd plan.